We can survive for a month without food but can only survive about four days without water. Our bodies are made of 70% water and need water for life and functioning. Water takes part in every function in our body. It is the transporter of nutrients necessary for body functions. It works in digestion, absorption, circulation and excretion. It improves the look of our hair, skin, eyes and muscle tone. Studies have shown that drinking at least 5 glasses of water a day reduces the risk of heart disease and contributes to total well being of the body and mind.
While the importance of drinking enough water is well known, very few people can stomach the taste and odor of tap water. Tap water often contains sediment, metals, bacteria, and viruses that can counteract the benefits of drinking water, thus it becomes necessary to purify the water before using it for cooking or drinking. The cost of bottled water has grown exponentially since the early nineties and it is not uncommon to see a family spending 50 dollars a month on bottled water. That equates to $600 a year on a limited supply of water, not to mention the many inconvenient trips out to buy it.
Store bought filters are also not the ideal solution for hard water. The low quality store bought filters are not rated to handle the quality of water in Benalillo or El Paso counties, and some often add contaminates to the water. MicroPure recommends reverse osmosis filtration as the most cost effective solution that yields the highest quality water available. Our MicroMax filtration reverse osmosis water purifier protects you from the harmful effects of lead, heavy metals, chlorine, chemical contaminants, pesticides, pathogens, bacteria, virus, and even radioactive materials.
RO is the most convenient and effective method of water filtration. It filters water by squeezing water through a semi-permeable membrane, which is rated at 0.0001 micron (equals to 0.00000004 inch!). This is the technology used to make (only the purest, but not all) bottled water, it is also the only technology capable of desalinating sea water, making it into drinking water.
Non-RO water filters are much less effective, and the pore size on these filter media are much bigger, generally 0.5 – 10 micron. They can filter out coarse particles, sediments and elements only up to their micron rating. Anything finer and most dissolved substances cannot be filtered out. As a result, water is far less clean and safe compared to reverse osmosis filtration.
What is Reverse Osmosis?
Reverse Osmosis, also known as Ultra-Filtration by the industry, represents state-of-the-art in water treatment technology. Reverse Osmosis was developed in the late 1950’s under U.S. Government funding, as a method of desalinating sea water. Today, reverse osmosis has earn its name as the most convenient
and thorough method to filter water. It is used by most water bottling plants, and by many industries that require ultra-refined water in manufacturing. Now this advanced technology is available to homes and offices for drinking water filtration.
How It Works
In short, it is the process by which water molecules are forced through a 0.0001 micron semi-permeable membrane by water pressure. Long sheets of the membrane are ingeniously sandwiched together and rolled up around a hollow central tube in a spiral fashion. This rolled-up configuration is commonly referred to as a spiral wound membrane or module. They are available in different sizes for processing different quantities of water. Typically, a module for home water treatment is as small as 2″ diameter and 10″ long, while one for industrial use may be 4″ diameter and 40″ long.
For the membrane to be usable it must be in some type of container (membrane housing) so pressure can be maintained on its surface. It is this pressure that supplies the energy to force the water through the membrane, separating it from unwanted substances. The most amazing aspect of RO is that the substances left behind are automatically diverted to a waste drain so they don’t build up in the system as with conventional filtering devices. This is accomplished by using a part of the unprocessed water (feed water) to carry away the rejected substances to the drain, thus keeping the membrane clean. This is the reason to why RO membranes can last so long and perform like new with minimum maintenance even after years of operation.
NSF Certification means a third party laboratory actually had full access to a product and thoroughly tested it. Only true top tier companies put their equipment to this test. Everyone else just slaps together some cheap parts made overseas and call it an R.O system.
Consider that the product that you select to safeguard your family’s drinking water needs to meet the highest safety standards before you award your business to the lowest bidder…
MicroPure is Albuquerque’s authorized dealer for Puronics. Proudly serving Albuquerque, Rio Rancho, and surrounding areas.